Heineken completes take over of craft brewer

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Heineken completes take over of craft brewer

Beavertown, London has become the latest craft beer brewery to be taken over by an international brewer.

Heineken, which took a £40m minority stake in Beavertown in 2018, has now agreed to buy the remaining shares.

After Heineken took its minority stake, Beavertown almost tripled its sales from £12m in 2018 to £35m in the year to 31 March 2020.

Beavertown founder Logan Plant (above left) will step down as boss and be replaced by Heineken’s Jochen Van Esch (right).

Plant, who is the son of Led Zeppelin founder Robert Plant, said: “Beavertown began in my kitchen 10 years ago. From brewing in a rice pan to one of the most successful British brewers in recent years, employing over 160 people and brewing 360,000 hectolitres of beer.

“Its success is something I could never have predicted back then, and I am extremely proud that we have agreed the deal with Heineken UK, which is the natural next step for Beavertown, its brands, and most importantly, its people.”

Jochen Van Esch, who steps up from his role as operation director said: “Beavertown’s journey will not see huge change because the strategy is right – the brand is in growth, it has a fantastic culture and work ethos and people love the beers. We will support, invest and grow the company, and I am incredibly excited about the future.”

Beavertown used the money raised from the 2018 share sale to expand the business, which included building a new brewery in Enfield.

“The culture of Beavertown is incredibly important – our unique creativity in our design and marketing, our drive to brew the very best tasting beers, and the passion for excellence at the moment people order a pint – and this is something that will continue,” said Plant.


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